10+ best landing page software options [2021 Guide]

When you create a landing page, the goal is to generate traffic and conversions. The best way to do this is with a well-designed page that can convey the value of your product or service. Landing pages are also effective because they offer visitors more clarity on what result they should expect once completing their conversion process.,

The “best landing page builders 2021” is a list of the 10+ best software options for building landing pages. The article will also include a few tips and tricks on how to make a good landing page.

Milan Stanojevic is a writer who lives in Belgrade, Serbia.

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A landing page for your company produces leads by obtaining the lead’s information and then utilizing it to send them through the sales funnel.

If you want to build a digital brand or company, you’ll need landing pages.

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Any online brand that is used for commercial reasons should have a digital strategy that includes goals like boosting website traffic, publishing relevant and quality content, and generating leads.

Landing pages aid in lead capture by attracting visitors into the sales funnel. This is done swiftly since the page is meant to capture information like emails, names, and/or contact information that will be utilized for future communication about your company.

This is something that your blog material alone will not be able to do, necessitating the use of landing pages.

Landing pages, although they may seem hard in terms of design, scripting, and everything else that comes with them, are really rather simple if you utilize landing page software.

Landing page software has the advantage of allowing you to choose from pre-designed templates or develop unique designs for your company depending on your preferences and target demographic.

If you’re having trouble creating landing pages from scratch or want to improve your conversion rates, landing page software is your best friend.

Landing page software can help you create amazing landing pages for your online company in minutes, rather than paying someone to do it for you, which is more expensive and takes longer.

Here are some of the top landing page software options for increasing conversions.

What is the most effective landing page tool for a profitable website?

This landing page software’s name refers to the bounce rate issues that most websites have, so it’s a tool you’ll want to utilize to retain people on your pages rather than ‘bouncing off.’

A drag and drop builder, a user-friendly and straightforward interface, quick pickup and dragging of items like as text boxes, forms, and photos to the landing page, and modifying to your preferences are just a few of the fantastic things you can receive with Unbounce.

Unbounce Convertibles are also offered, which contain overlays and sticky bars to increase conversions on each page. The landing pages you develop using this tool are also responsive, which means they’ll operate on mobile devices and boost conversion rates.

As one of the content builder capabilities in this tool, you can also add forms to the landing page, which are not only fillable but also appealing and enticing to your site’s users.

The built-in A/B testing functionality in Unbounce allows you to evaluate which of your designs performs better with your target demographic and then adjust appropriately. Analytics are provided so you can view general data for each page you develop, as well as A/B test results so you know when to cease testing.

You may browse over 125 completely customizable landing page templates (no registration required), as well as check what other visitors and users have upvoted and arrange them by industry and/or purpose.

You may use this tool for free for 30 days to see all it has to offer, or you can purchase multiple plans (Essential, Premium, or Enterprise) at varying costs depending on your company’s requirements. WordPress, MailChimp, and Google Analytics can all be connected with Unbounce.

Unbounce

With this wonderful tool, you can easily construct beautiful landing pages that lower your website’s bounce rate.

This landing page software has characteristics that allow you to receive lead generating outcomes as soon as possible. You can design high-converting, responsive landing pages in minutes with a simple drag-and-drop visual editor and over 100 customizable and ready-to-use templates.

It also includes over 1000 free iStock photos for you to use, which you can alter with the built-in image editor for a professional look.

You can also switch between mobile and desktop view workspaces to see how your users interact with your landing pages and tweak them for greater conversions.

To utilize this landing page software, you don’t need any technical abilities like coding or design. It also includes A/B testing, analytics, built-in online forms, customizable publishing choices to your preferred domain, and integrations with your favorite platforms for improved performance.

GetReponse

Create excellent landing pages with this user-friendly software and get outstanding lead generating results.

This landing page software is the ideal to use if you choose to utilize competitions as a landing page instead of forms and other styles.

It includes customized landing page templates for creating social media competitions, as well as a hub where you can host your contest.

You may acquire lead generating information such as names, contacts, and email addresses to assist you drive prospects farther down your sales funnel, in addition to improved engagement and attention. You may also share a single link to promote your work across several platforms and channels, such as Pinterest and YouTube.

Other features include analytics and interaction with third-party applications, as well as the ability to try out ShortStack’s free plan before paying.

ShortStack

With this program, you may start constructing a superb landing page by utilizing outstanding templates.

As the name implies, our landing page software is all about generating leads. It is widely used by most internet marketers and, unlike some of the products described above, has several unique capabilities.

These features include (priced) templates that can be arranged by conversion rate (based on prior trials), statistics, a visual editor with a simple and user-friendly content generator, split A/B testing, Leadboxes that appear when a visitor clicks on a link inside your blog content, and much more.

Leadpages

Utilize all of the options included in this fantastic program to generate leads on a consistent basis.

This is a narrow bar that runs across the top of your page and is used for email collection and lead conversion in email marketing.

Simply connect your landing page to your website with a compelling call to action, and visitors will flow in naturally and unobtrusively to your online content. You may also send out display messages to your target demographic or website visitors, such as discounts.

It’s free to use when you register with your domain name on the HelloBar webpage and choose the kind of HelloBar you want.

HelloBar

With this sophisticated tool, you can optimize your landing page call-to-action components and traffic streaming services.

This landing page software is a drag-and-drop, simple-to-use solution for online companies, as its name implies.

You can develop a fantastic landing page with Lander whether you know how to design or not, and whether your company is a startup or SME. You don’t require CSS or HTML skills to utilize it.

Lander’s visual editor, in addition to its fully customizable landing page templates designed for conversions, makes it simple to design and customize templates by dragging and dropping elements where you want them to be placed, allowing you to quickly create high-converting, beautiful landing pages.

The A/B testing tool, for example, allows you to test up to three distinct versions of your landing page, including the content, graphics, calls to action, colors, and other aspects, as well as make adjustments in real-time for speedy results. It offers a Dynamic Text Replacement function that allows you to match your PPC ad keywords to the landing page of your PPC ad, saving you time and money on your PPC campaigns.

Lander’s landing pages also link with your Facebook page by allowing you to create tabs on Facebook without having to know how to code or use an app.

Follow these four easy steps to integrate your Facebook tab, post it live, and get popular as soon as possible!

Auto-fill forms, email integration, analytics, mobile-ready landing pages, confirmation pages, welcome emails, conversion charts, a countdown, Google Fonts, and Maps, as well as PayPal connection so your online customers may pay and checkout from your website, are just a few of the other features.

Obtain Lander.

This landing page software provides you with over 60 conversion-optimized landing page templates from which to create your own. It has a page editor where you may customize your design with your own photos, fonts, videos, and more.

An automatic email responder, popup on departure, built-in thank you page, and extensive analytics with data from conversion metrics, social, and demographic data are among the other features.

This tool is also available for a fee, with three distinct plans available: Starter, Premium, and Business, each at an affordable pricing that allows everyone to use it.

Obtain Kickofflabs

This landing page software is mostly used to create “coming soon” landing pages for new or upgraded websites, but it may also be used by companies looking to measure product interest, thus the name Launchrock.

All you have to do with this tool is choose a theme you like, update the message copy, and voilà!

Obtain Launchrock

Another popular landing page software application is this one. Unlike other landing page software packages, Instapage offers a less expensive basic plan as well as a restricted free plan (not a free trial).

It has responsive pages and a drag-and-drop builder that allows you to effortlessly add, delete, and rearrange components on your website. A/B testing, a streamlined visual editor, and WordPress connection are also available, allowing you to sync the landing page from Instapage to your website.

Obtain Instapage

PageWiz is another landing page software program you may use if you want to create landing pages from scratch or utilize an existing template. Fully conversion-optimized and responsive layouts, survey feedback, mapping to your domain, automatic A/B testing, real-time analytics, and data exporting are just a few of the features.

You receive a 30-day free trial with this tool, following which you may pay a monthly subscription to the plan of your choosing from the Basic plan, Standard plan, Plus plan, and the all-encompassing Pro plan, which includes a wide range of features and customization possibilities.

Obtain PageWiz

This split-testing landing page software is regarded as one of the finest. A content builder with modification tools (picture, text, etc.) is included, as are conversion performance data and split A/B testing results.

You may also start with Optimizely’s free plan to get a feel for how it works before upgrading to a premium plan that suits your needs.

Obtain Optimizely

This landing page software is a WordPress plugin that allows you to construct opt-in or sales pages for high conversion rates and lead generation. In WordPress’s dashboard, it offers a simple drag-and-drop visual editor with elements you can utilize on over 100 customisable design themes.

Integration with email marketing is also available, as is the option to build thank you and email confirmation messages that fit the style and feel of your landing sites.

ThriveThemes is a great place to start.

When it comes to landing page software, there are a few things to keep in mind.

When choosing the finest landing page software solution to utilize, whether you’re a marketer, blogger, or internet company owner, there are a few things to consider. Among them include, but are not limited to:

• Examine the available templates for responsiveness, appearance and feel, call-to-actions, layout, and other design elements. Check to see whether the landing page software has responsive designs that you can utilize and/or alter with a few modifications.
• Landing page capping: does the landing page software allow you to create an unlimited amount of landing pages or does it have a limit?
• Analytics: This is how you assess the effect of your landing pages, therefore you’ll need software with this capability if you don’t want to miss out on real-time data.
• A/B testing is another key tool that allows you to run split tests between multiple versions of your landing pages to see which one converts better and quicker and then proceed with that one.
• Features of custom code: This involves adding analytics and retargeting tracking pixels.
• Integration capabilities: Can the product work in tandem with other programs like WordPress, Facebook, email, AdWords, Google Analytics, and others?
• Check whether the program enables you to utilize various material, such as videos, which are a wonderful method to get visitors’ attention, as well as create interactive landing pages. Even better if you can include competitions, countdowns, payment alternatives, and other stuff.
• Automation: A good landing page software should make it easier for visitors to convert along the sales funnel by transferring them from the page to automation in a short amount of time by connecting forms to existing lists.
• Branding: The tool should enable you to add elements to your own brand for easy recognition and to fit the appearance and feel of your company.

Have you discovered the landing page software that you wish to use right away? In the comments area below, tell us which one is your favorite and why.

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